Quote any of it.
In one sentence
Effectivo is a simple, forgiving app that shows anyone who uses cash where it goes.
About
Record what you spend. Count your cash. Reflect. Correct. No perfect records. No bank accounts. No cards.
Two worlds
- Going cashless. Without cash, banks, apps and governments control your money. A cyberattack or frozen account can leave you unable to buy food for a week. Effectivo’s call: keep paying with cash on purpose, especially for essentials like gas and groceries, even if you use cards too, so shops keep expecting to see it and nobody can say “nobody uses it” and take it away.
- Running on cash. 1.3 billion adults have no bank account or mobile money (World Bank Global Findex, 2025). Effectivo is for them too.
What makes it different
- Reflect and correct. Look back, judge what was worth it, fix bad habits over weeks and months. More cash for what makes you happy.
- Feels good. Relief right away. Calm, confidence and more room for what makes you happy over time.
- Forgiving. Whole numbers. Nothing locked.
- Visible. Your balance as a pile of real notes.
- Gently educational. The longer you use it, the better you understand money. Short, gentle lessons arrive one at a time. No courses, no quizzes.
- Private. No ads. No data sales. No analytics. No sign-up.
- Not a bank. Cash only.
Quick facts
| Name | Effectivo |
| Platforms | Android and iOS (coming soon) |
| Languages | English and Spanish |
| First currencies | MXN, USD, CAD, COP, BRL, PEN, EUR |
| Price | No paywall. No ads. |
| Website | effectivo-app.web.app |
Memory Lane. Pre-release screenshot.
Logo and icon
The app icon and the logo mark, free to use when writing about Effectivo. The animated versions count up from 0 to 7 and rest on the full pile.
- App icon, 1024 px (PNG)
- Logo mark, transparent, 1024 px (PNG)
- Logo mark, transparent, animated (GIF)
- App icon, animated (GIF)
Contact
Coming before launch.